BLOG

Social Media during lockdown

Have you dared to check the average daily screen time on your phone recently? For most of us, it might be quite a shock 😬! While the world is on pause, we’re all living our lives online and social media is a huge part of lockdown. While we all realise social media is...

read more

Google 📦 Unpacked

Did you know that Google began in 1998, since then it has grown exponentially? Here are a few interesting facts: Google’s original name was Backrub, based on the system finding and ranking pages based on backlinks. Since the founders weren’t looking to start their own...

read more

BR7 Baking Case Study

Brief: Create a monthly blog series called BR7 Baking with Aprils Kitchen​. Each month April published a new recipe and blog, in partnership with other local businesses, and I captured the series using photographs and video. Project: For 10 months we published a...

read more

Twitter 📦 Unpacked

Twitter began in 2006. Here are a few facts: 330m monthly active users 707 is the average number of followers (I have 709, I must be above average 😁) Katy Perry has the most followers, with over 106m, followed by Justin Bieber and then Barack Obama There are 500...

read more

LinkedIn 📦 Unpacked

As a business, being present on social media is as important as having a good website, sending mail campaigns or advertising on Google. However, whilst it is a vital cog in your marketing plan, the social platforms you use, or how often you post, will vary from...

read more

Getting your videos noticed

  We love video Did you know that 80% of internet traffic is now video-based? 5 billion videos are watched on YouTube every day. 100 million hours of video are watched on Facebook each day. 85% of videos are watched without sound on Facebook. If you love looking at...

read more

Facebook 📦 Unpacked

Like it or not, being present on social media as a business is as important as having a good website, sending mail campaigns or advertising on Google. Whilst it is a vital cog in your marketing plan, the social platforms you use, or how often you post, will vary from...

read more

Instagram 📦 Unpacked

Plan-Do-Review At the start of the month, I like to chart the progress of each of my social media platforms, noting the results on a spreadsheet and then summarising on a post-it-note. This process is something I adopted many years ago when learning HighScope...

read more

Three Mid-Week Musts

It's Wednesday, you have a to-do list as long as your arm, and on top of that, you need to think about social media. Here are my Three Mid-Week Musts to help get you noticed on social media this week. They really work! 1. Tag Movers and Shakers IDEA Whatever the post,...

read more

Clare’s Top 10 Checklist

If you have a new business, there are so many things to think about, that social media can often feel like an extra pressure. Here are 10 top tips to help keep your head above water and ensure you are looking good online. 1. Consistency You can go wild and post...

read more

Thinking, talking and changing lives. Who gets your vote?

Mention politics and my mind goes to mush. Mention community and collaboration, and it’s like lighting the touch paper; I become animated and chatty. So when I arranged to meet Sara Hyde for lunch, in the back streets of Kings Cross, I was a little nervous as to what...

read more

Chris Orange takes photography to another level.

From Canon 550d to Canon 5DSR in 5 short years, Chris Orange takes food, landscape and travel photography to another level. It’s been just 5 years since Chris Orange embarked on a new adventure in his career: going solo in the world of photography. Meeting Chris in a...

read more

Get in Touch

I'd love to hear from you and to understand your brief. Contact me today for a no obligation quote!

    I’m happy to receive updates from Clare Herriot by email.